I am privileged to present for Project Management Institute today. Full slides available to view and download below. Also a persona Community Persona worksheet template is available to download and customize.
The discussion is how to use social media marketing, particular for volunteer organizations with local chapter reach. The overview includes:
- How to identify your community persona needs,
- Find the communities to mingle in conversations where you engage, share thoughts, and provide answers,
- Short-list the free tools to engage, create, measure, and monitor, and
- Launch and manage social media in non-profit or volunteer resources
The tips are equally valid for anyone interested in the launch and management of a social media presence for ROI — Return on Involvement.
Information and Communication — How Social Media Trumps Marketing presentation
Review entire presentation through slideshare.net ↓
Download direct from this site ↓ Also, get design template below.
Download PowerPoint version How social media trumps marketing .pptx