August 2009

Marketing 2.0 – You better free your mind instead

Marketing 2.0 is about revolution, not evolution. Where marketing and public relations (PR) of the 1.0 world relied on distribution control, Marketing 2.0 relies on free distribution and the creative commons. This is less evolution and more revolution. The printing press was the key to unlock information. The printing press broke down the carefully regulated [...]

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Why Startups Should ALWAYS Compromise When Hiring? — Never!

Reading a blog on the venture capital website Start Up Hire called: Should Startups Compromise When Hiring? I found a reference to a blog Dharmesh Shah, Chief Technology Officer & Founder of Hubspot* and Onstartups.com, wrote, “Why Startups Should ALWAYS Compromise When Hiring?”. I posted a comment to the blog as I felt Start Up [...]

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The VC’s missing formula: human capital discounted cash flow

What valuation models measure human capital ability to meet financial and strategic business goals? What formulas are used to measure human capital contribution to profits? What are the human capital risk factors you justify when you build your financial statements and projections?  Accounting’s assignment of assets and liabilities and financial management’s current or pro forma [...]

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The bully in the corner office

I challenge myself to write blogs that might start a conversation either leading to change or to sustain what is working. I want to present an idea to provide a spark for action or follow-through. Anyone can come up with an idea, that’s easy, the hard part is to take an idea into implementation. My [...]

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